A-to-Z Guide to Planning a Sporting Event

Sports event planning is a challenging endeavor. From crafting a proper budget to ensuring your event has enough food and water, no detail is too small to overlook. Many organizations want to hold an event or tournament, but aren’t sure how to get started. Which is where this guide comes in.

A-to-Z Guide to Planning a Sporting Event

Sports event planning is a challenging endeavor. From crafting a proper budget to ensuring your event has enough food and water, no detail is too small to overlook. Many organizations want to hold an event or tournament, but aren’t sure how to get started. Which is where this guide comes in.

This valuable resource makes sports event planning a smooth process

Now in its second edition, this guide and its accompanying appendix of forms and charts are backed by 40+ years of event management experience, and have been used by over 4,000 organizations throughout the world.

Endorsed by the Sports Events & Tourism Association (Sports ETA), SPG’s A-To-Z Guide provides most of the tools needed by a small sport organization that wants to conduct an event in a local venue. Among the 26 categories, some of the sports event planning topics covered include: how to choose the right facility—with a detailed checklist of key components that might be overlooked—required hospitality needs and hotel accommodations, proper security for an event, the importance of convenient signage for all parties and why a volunteer program should be a top priority.

For event owners, the guide is an excellent means of step-by-step planning, ensuring that all aspects of the event are considered and addressed. For sales professionals at DMO’s or sports commissions, consider providing the guide to your clients as a value-add.

Janis Ross and Al Kidd

SportsETA

Some of What’s Inside

  • Administrative items that are the foundation for any successful event
  • Best practices for transportation and traffic management
  • Budgeting, event feasibility and financial planning tools
  • Critical response plans in case of emergency
  • Ensuring a facility is event-ready
  • Finding the Key Staff for the Local Organizing Committee
  • Tips in selecting the proper facilities and destinations
  • Volunteer staff training tips
  • Waivers and liability insurance

The main point of the A-To-Z Guide is to emphasize the need for event planners, both new and those familiar to the industry, to identify all projects and items involved in a specific tournament or event. Expertly outlined and engaging, there is a great deal of flexibility built into each tool within the guide so that it can be formatted to fit the specific needs of every event and organization.

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Enjoy your free access to the A-Z guide and keep it handy next time your organization looks to organize a sports competition.