A study by the American Bus Association found that 885 new and pre-owned motorcoaches were sold in the fourth quarter of 2015. Comparatively speaking, 693 motorcoaches were sold in the fourth quarter of 2014. Altogether in 2015, there were 1,599 private sector and 542 public sector sales as compared to 1,411 private sector and 355 public sector sales in 2014.
The Coach Manufacturer Survey helps the bus industry understand trends in motorcoach purchasing to more accurately predict product development and demand. The survey details the private and public sector sales of new and pre-owned motorcoaches as well as shell, engine and transmission sales. Sales information was provided by Prevost, ABC Companies, MCI Sales and Setra. The full report is available online at http://www.buses.org/assets/images/uploads/general/Final_Coach_Breakout_2015_Q4.xlsx
In recent times, the motorcoach bus industry has witnessed a remarkable resurgence in sales. This upswing can be attributed to several key factors that align with changing preferences and needs.
- Sustainability Matters: With a global focus on sustainability, motorcoach buses offer an eco-friendly travel option. Their improved fuel efficiency and lower emissions per passenger mile compared to cars make them an appealing choice for environmentally-conscious travelers.
- Economical and Convenient: In an era of rising airfare costs and increasing security measures, motorcoach travel provides a cost-effective alternative. The convenience of group travel, coupled with amenities like Wi-Fi and comfortable seating, enhances the overall journey.
- Rise of Group Travel: Motorcoach buses cater to the rising trend of group travel for various purposes, from family vacations to corporate outings. Their capacity to accommodate larger groups and flexibility in route planning makes them a preferred choice.
- Experience-Centric Travel: As travelers seek immersive experiences, the panoramic windows of motorcoach buses offer breathtaking views, adding to the allure of the journey itself.
The upward trajectory of motorcoach bus sales underscores the industry’s adaptability to modern demands. With eco-friendliness, cost-effectiveness, and enhanced group travel experiences, motorcoach buses are marking their renaissance in the world of transportation.
