Category: Sports Planning Guide Features

Gone are the days when nontraditional sports were regulated to the late-night hours of cable sports networks. From cornhole – also known as “bags” – and disc golf to Spikeball and events such as Tough Mudder and Spartan Race, millions of competitors and spectators have raised the profile of sports once considered obscure.

For nearly two decades, the National Association of Sports Commissions operated under a “if it ain’t broke, don’t fix it” philosophy. After all, the organization was growing, along with the sports events industry.

Utilize personal contacts, email marketing and print advertising to get your message in the right hands.

Volunteers are the foundation of nearly every successful nonprofit organization and competition organizing committee. This article will define the factors involved in organizing a volunteer program that will support a large-sized activity or competition, and for maintaining it as a full-time program to support future events and activities.

Sports event sponsorship is a big deal for businesses. For some, it’s a way to get their products directly into the hands of their target user base. For others, it’s about increasing visibility of their brand. Still, there are some who use it as a way to give back to the local community.