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Best Practices

Best Practices is your go-to resource for expert strategies, actionable tips, and proven insights to elevate every aspect of your sports event planning. From choosing the right venues to optimizing team logistics, our articles are designed to help you create unforgettable experiences for athletes, fans, and communities alike. 

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Sports Event Creation in the New Normal

Sports Event Creation in the New Normal

Three rules to help you transition quicker into recovery mode Over the past month we have talked to over 100 sports tourism industry leaders. Sports Commission presidents, CVB directors, event rights holders, CEOs of our Olympic governing bodies, and the like. When we...

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Wanted: Best Experience at the Right Price

Wanted: Best Experience at the Right Price

Coaches, parents face plenty of options when it comes to travel tournaments By Dan Campana On an unusually dreary December day in Central Florida, the soccer fields at ESPN Wide World of Sports buzzed with whistles, player chatter and crowd reaction during the Disney...

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Facilities & Political Will

During a recent interview I was asked what the most important factor is in developing facilities.  My response was easy, “Political will.”  While my answer was a simple one, the process to even get to it is not.  Let me explain. At some point along the facility...

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The Long Game

The Long Game

My wife often talks about playing the “long game.”  Simply put, this means making decisions and taking actions with the long-term future in mind, and ignoring potential short-term gains.  This can apply to building relationships, making investments, growing your...

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Service Break – Huddle Up

Service Break – Huddle Up

This past week the athletic club we work out at hosted a large tennis event.  Some of the best players from throughout the region were in town to compete.  If you are a fan of tennis you know the meaning of the term “service break.”  This is when the returner wins a...

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Final call for Oregon Sports Summit speakers

Final call for Oregon Sports Summit speakers

The Eugene, Cascades & Coast Sports Commission has issued its final call for speakers for the 2020 Oregon Sports Summit Conference. The deadline for submissions is November 15. This annual event will be held in Eugene on April 16, 2020 at the Valley River Inn. The...

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UCI ProSeries bring top cycling event to Maryland

UCI ProSeries bring top cycling event to Maryland

Marked as part of the prestigious UCI ProSeries, the newly-created Maryland Cycling Classic will become the United States’ top one-day professional race in its first year. The race is scheduled for September 6, 2020 and was approved after a vote of confidence by the...

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NASC hosts Sports Facilities Symposium

NASC hosts Sports Facilities Symposium

More than 70 sports tourism professionals turned out for the inaugural Sports Facilities Summit in Knoxville, Tennessee on earlier this month to kick start the annual NASC Symposium.  The full-day event marked an important step for the association as they broadened...

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Mergers & Acquisitions – Huddle Up

Mergers & Acquisitions – Huddle Up

One of the most common questions we are asked by destinations is this, “What organizational structure is the best for sports tourism?” The answer (to borrow a line from my favorite college professor) is….. “It depends.” There are far too many variables to point to one...

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Time and Money – Huddle Up

Time and Money – Huddle Up

We have all heard the old adage, “Time is money”. This phrase is widely credited to Benjamin Franklin circa 1748. In a letter to a young laborer Franklin made the case that sitting idle while not generating revenue was, in essence, trading time for money (or not using...

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“WE” Never Hurts

“WE” Never Hurts

Nearly every person or team that has ever been successful has had other people supporting them.  Sure, there are a few outliers that shouldered everything themselves and achieved some level of success.  But true leadership greatness involves motivating a team, a...

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Location Focused

SPG State Guides

Explore our State-by-State Sports Planning Guides to discover top venues, local resources, and expert insights for hosting a successful tournament or competition. Whether you’re looking for world-class stadiums, multi-sport complexes, or hidden gems, our guides provide everything you need to plan with confidence. Select a state to get started!